Leading academic publisher, SAGE Publications, re-designed Corwin America and Corwin Australia and re-developed their Drupal website with us, building up from and customising the SAGE corporate architecture, code and functionality with great success.
In just a few months, we provided Corwin with a highly functional and re-designed website that meets the brand and business goals: new fresh designs, better user experience, improved promotion of services and easier management of content by editors and administrators.
Thanks to a future proof and scalable architecture and an impressive migrations (that is fulfilling Drupal with the latest updates while the websites are live) that we’ve build from the inception of the Sage projects, all websites share the same code. Customisation and localisation for US, UK, Australia and India are therefore well thought through with the team of experts from both Cameron & Wilding and the Sage teams.
Our Agile methodology and workflow enabled transparent communications and allowed for flexibility during the life-cycle of the projects, providing Sage with tools and teams to adapt to change quickly and adding value with each release up until the launch of both Corwin American and Corwin Australia websites.
We enhanced and built the Corwin websites, starting from the existing code that we had created for the SAGE corporate website, incorporating and customising functionality according Corwin specific requirements.
The domain access module suite allowed us to implement all the per-domain logic. Along with translation modules and a custom solution for localisation, this allowed us to build Corwin a flexible content management system (CMS) with customised versions for both websites. Amongst others, some advanced CMS functionalities that we’ve implement is as follows:
- An additional content workflow authorisation, so different teams with different roles and responsibilities are able to work together
- The ability to create highly customisable landing pages that show products dynamically fetched from Solr at page load time
- The ability to promote and relate different services offered by the Corwin business by linking them to relevant pages
The content is ingested from large XML files generated by Corwin’s internal systems. These files are automatically detected, transformed, processed and adapted to what Drupal expects. The business relations are kept, and the content is automatically updated from these files as soon as they are pushed into the system.
The theming uses Bootstrap to provide a fully responsive website and the new design is clean, modern and easy to navigate. All the content is available to work from a smartphone without losing functionality.
The website was integrated with a number of existing back office systems through a RESTful API interface to allow user authentication, e-commerce transactions via different payment gateways, tax calculation and fulfilment. Drupal, in this case, is an empty vessel that imports all the user data and stores it into the cache for performance purposes, but doesn’t contain any critical data.
Search is an important part of the project with more that 100,000 commerce products on the website, such as: 30,000 books 1,000 journals 55,000 authors and more. We used custom configurations of Solr to enhance the standard search functionality. This allowed us to implement specific client requirements to boost certain products, produce elevated results, sort search results according to user expectations and to improve the overall experience.
URL: https://us.corwin.com/en-us/nam (please note that you need to select either United States or Australia in order to view the Corwin website)
The new website presents Corwin’s brand online with greater clarity and appeal. It allows the business to drive adoption leads with improved data capture and usability. There are new discipline pages to group products and resources with clearer navigation and dedicated product pages highlight their growing range of library products.
- Responsive, modern design that works well on all devices
- Clear and simple navigation allowing customers to find products easily
- Allows the business to update content quickly and easily without web team intervention
- Built-in open source technology that is cheaper to develop and support
- The underlying flexible architecture integrates with existing web services for fulfilment, product data and user authentication - and allows for new systems as they are adopted
- Improved search engine optimisation (SEO) and content marketing opportunities